(Photo: Beloit Mindset List authors Tom McBride and Ron Nief visited Sonic Foundry's studio to give a sneak peek at this year's Mindset List last week. They'll be back Sept. 3 for a live webinar.) 

When the college class of 2018, born in 1996, arrives on campus in the coming days, their world view will be quite distinct from their professors. For example:

  • During their initial weeks of kindergarten, they were upset by endlessly repeated images of planes blasting into the World Trade Center.
  • Since they binge-watch their favorite TV shows, they might like to binge-watch the video portions of their courses too.
  • When they see wire-rimmed glasses, they think Harry Potter, not John Lennon.
  • Joe Camel has never introduced one of them to smoking.
  • There has always been “TV” designed to be watched exclusively on the web.
  • Attending schools outside their neighborhoods, they gather with friends on Skype, not in their local park.
  • “Good feedback” means getting 30 likes on their last Facebook post in a single afternoon.

Each August since 1998, Beloit College in Wisconsin has released the much anticipated Beloit College Mindset List, providing a look at the cultural touchstones and experiences that have shaped the worldview of students entering colleges and universities. Over the years the list has spawned two books, countless international news stories, dozens of imitators and even some detractors.

Here’s a sneak peak at what one of the authors, Tom McBride, has to say about video in the classroom:

Tom and his fellow author Ron Nief will be in our studio Sept. 3 to present a live Mediasite webinar. They’ll discuss the list and answer your questions about bridging the cultural divide (if there even is one) between the generations. The webinar is available for free here