Hershey Medical Center, Penn State University

Penn State’s Hershey Medical Center enhances health education and patient care with Mediasite.

Penn State’s Hershey Medical Center enhances health education and patient care with Mediasite. Penn State Hershey Medical Center needed a tool to capture medical knowledge and disperse it to employees, patients and communities worldwide. The center’s mission is to advance medical and scientific knowledge, but it had no way to share the invaluable expertise of its medical staff. Sonic Foundry offered Mediasite, a platform that could easily capture and deliver health information to medical professionals and patients via the web.

Following a trial-run of Mediasite capturing grand rounds and medical seminars, the medical center staff immediately recognized that implementing Mediasite would allow them to increase scientific knowledge and help others lead healthy lives. Focusing mostly on diabetes, cancer and heart disease, presentations are accessible to medical students, professionals and the general public at any time on the center’s website. The many advantages of Mediasite are enhancing the center’s reputation and attracting new patients on a continual basis. 

At a glance

  • Medical center wanted on-demand availability of emerging health information for internal and external audiences
  • Mediasite records grand rounds, medical seminars and instruction on a wide array of medical topics and health issues to enrich student learning and foster collaboration between faculty and medical specialists
  • Scientific and medical knowledge needed to eradicate disease increases exponentially
  • Center’s reputation of embracing the latest technology for medical education, training and healthcare reinforced

Challenge

Hershey Medical Center had no way of capturing medical knowledge to share internally or externally. As a hospital dedicated to advanced healthcare, it needed technology that could keep up with its growing needs and allow it to share the invaluable knowledge obtained at Penn State with faculty, its students, the community and the world.

“We sought a solution that would become a fundamental element in fulfilling our institution’s commitment to education and medical training,” said Russ Scaduto Ph.D., director of education technology and associate professor of cellular and molecular physiology at Penn State’s Milton S. Hershey Medical Center. “Our goal prior to implementing Mediasite was to provide professors, students and medical staff with the latest resources to expand their learning environment and further their expertise.”

Solution

The Center formed an education technology group to evaluate several solutions, including Mediasite. After a pilot project where Scaduto and colleagues recorded grand rounds and medical seminars, the committee believed Mediasite proved itself a valuable communication tool.

“Mediasite provides us with a solution to not only enrich student learning, but also to reach our goal of consistent collaboration between faculty and medical specialists,” said Scaduto. “Our continued objective is to increase the scientific and medical knowledge needed to eradicate disease and help those with other health issues live better lives. A big part of reaching that objective is effective communication.”

Through Mediasite, the display of finite medical data is clear, crisp and creates an engaging experience for students and faculty. Using Mediasite as a tool not only for medical education, but also for academic health, the College has been able to utilize it for all types of community-wide applications. Recently, Penn State Cancer Institute captured professors and esteemed lecturers on the topic of Reducing Cancer in Our Society as an important public information service.

Result

The Hershey Medical Center now mediasites lectures on a wide array of medical topics and health issues. The majority of Mediasite presentations are focused on three key areas: diabetes, cancer and heart disease. With hundreds of Mediasite presentations available online and fully accessible to medical students and other audiences, the College website averages nearly 2,000 visitors a month.

The use of Mediasite continues to grow across the campus. The College mediasites staff meetings and events when audiences are larger than capacity or when individuals cannot attend at the scheduled time.

The Center is also realizing a competitive advantage by using Mediasite to educate the public and attract new patients. With other notable health care facilities located nearby, the Center uses Mediasite and its status as an academic health institution to reinforce its reputation of embracing the latest technology, not only for medical education and training, but also for all healthcare applications.

About Penn State Hershey Medical Center

Founded in 1963 through a gift from the Milton S. Hershey Foundation, the Penn State Milton S. Hershey Medical Center is one of the leading teaching and research hospitals in the country. The Medical Center campus includes Penn State College of Medicine, Hershey Medical Center, Penn State Cancer Institute and Penn State Children’s Hospital – the region’s only children’s hospital.

Penn State College’s Milton S. Hershey Medical Center provides a range of fully integrated patient care services for the people of central Pennsylvania and beyond. Hershey Medical Center strives to be a national leader in pursuing scientific research and developing programs to advance medical and scientific knowledge, which will ultimately contribute to the health of the public, the practice of medicine and the education of health professionals.