Category: Contribute ideas
You’ve live streamed your event to the world to engage in-person and online audiences and expand your reach. That’s a great start, but your video journey has only just begun if you’re going to maximize your return-on-investment. You need a video content strategy to support engagement before, during and after the last session ends. Scott […]
Challenge: The Society for Immunotherapy of Cancer (SITC) is a global association for professionals working in the field of cancer immunotherapy. SITC is the world’s leading member-driven organization specifically dedicated to improving cancer patient outcomes by advancing the science and application of cancer immunotherapy. SITC membership is comprised of a dynamic global network of more […]
Got an upcoming conference or event? You’ve got a digital video strategy, right? If you’re not streaming it to an online audience, you’re really missing a valuable opportunity to maximize your exposure. It’s proven that streaming (offering online and on-site components) won’t cannibalize your on-site attendance. And the world’s most cutting-edge companies and education conferences […]
When: 11-11:30 a.m. CST, Jan. 25 Professional Convention Management Association began live streaming its annual Convening Leaders conference in 2010, followed by its summer Education Conference. Not only did the organization for meeting planners generate $1M in revenue using the video content for onsite registrations, memberships, continuing education courses and more, the face-to-face attendance for […]
Recently, hundreds of event professionals – myself included – gathered in New York City for BizBash Live New York 2017. BizBash Live is a one-day conference where the events world can come together to collaborate, attend education sessions and learn about the latest innovations in event management. It was truly an overload of all the senses!
There was a mentalist, nail art, live music and people dressed like a snow globe and a zoltar (remember those fortune telling machines?). He told me that video in events will explode in 2018, by the way! I could even get a cookie with my selfie on it!
I attended BizBash Live with the Mediasite Events crew, showcasing the importance and ease of integrating video in events and meetings.
How Vanderbilt U School of Nursing Streamlined Its Video Program, Created 22K+ Presentations in One Semester
Challenge: The Vanderbilt University School of Nursing in Nashville, Tenn. used a home-grown lecture capture system for several years. “It wasn’t the greatest. We’d have to piece content together manually and then put videos up on our server for students to download. It got very unwieldy very quickly,” said John Norfleet, Systems Analyst, AV IT, […]
Challenge: Each year, radiologists are required to earn continuing education credits to keep up with their licenses. CME Science holds clinical continuing education conferences throughout the year, providing professional development options for those physicians. Typically they are two- to four-day conferences and are led by leading medical professionals in their fields. It’s difficult for today’s […]
We loved presenting, How to Build a Video Content Strategy for Your Event, with PCMA yesterday. As promised, here is the slide deck we used, including checklists for your video goals and video content strategy. And if you missed the webinar, you can catch it on-demand here. It should be available early next week from […]
Challenge: It was only 30 years ago that educational services provider Pearson first held its annual International Conference on Technology in Collegiate Mathematics (ICTCM), but it might as well be another century given how different the conference experience is today. “The graphing calculator was a controversial technology when the conference started, and the first time […]