Building the Mediasite Enterprise: How the University of Maryland, Baltimore Developed the Infrastructure and Consensus for Campus-wide Lecture Capture

MADISON, Wis. - August 22, 2008 - Sonic Foundry, Inc. (NASDAQ: SOFO), the recognized market leader for rich media webcasting and knowledge management, will host a webinar featuring the vice president and chief information officer at the University of Maryland, Baltimore.

While getting everyone - academic leadership, faculty, staff and students - on the same page for any IT initiative can be a daunting task, the University of Maryland, Baltimore (UMB) has cracked the code for a successful campus-wide lecture capture initiative. In just a few years, this large research university, which is the University of Maryland's public academic health, human services, and law center, is now mediasiting lectures and other educational content in their professional and graduate schools: Law, Nursing, Pharmacy, Social Work, and the first Dental School in the world. Join Dr. Peter J. Murray, Vice President and Chief Information Officer at UMB, as he reveals his secret formula for modeling the infrastructure, licensing and distributed ownership of their unprecedented enterprise deployment of Mediasite.

Discussion will include:

  • UMB's step-by-step process for deciding to standardize on Mediasite for lecture capture, including their criteria for an enterprise agreement, techniques for building consensus among many groups and what Murray considers the number one ingredient for success 
  • the benefits of the Mediasite Enterprise Agreement 
  • an overview of UMB's Mediasite enterprise architecture, including the roles and responsibilities within each school and the central IT office 
  • proven tactics for overcoming obstacles to campus-wide implementation 
  • issues to consider before, during and after launch, including the biggest surprise Murray experienced along the way

Featured Presenter:
Dr. Peter J. Murray has been the Vice President and Chief Information Officer at the University of Maryland, Baltimore since January 2002. He oversees the Center for Information Technology Services, which develops and maintains mission-critical enterprise systems and technologies for the University. Dr. Murray is also responsible for overseeing and coordinating campus-wide information technology, including policies, committees and the overall strategy for the University.

Moderator: Sean Brown, Vice President of Education, Sonic Foundry

When: Live webinar Tuesday, August 26 at 10 a.m. Central. Also available on demand.
Where: To register for this complimentary online webinar, visit: www.sonicfoundry.com/register.

About Sonic Foundry ®, Inc.

Sonic Foundry (NASDAQ: SOFO, www.sonicfoundry.com) is the global leader for rich media webcasting and knowledge management, providing enterprise communication solutions for more than 1,200 customers in education, business and government. Powered by Mediasite, the patented webcasting platform which automates the capture, management, delivery and search of lectures, online training and briefings, Sonic Foundry empowers people to transform the way they communicate. Through the Mediasite platform and its Events Services group, the company helps customers connect a dynamic, evolving world of shared knowledge and envisions a future where learners and workers around the globe use webcasting to bridge time and distance, accelerate research and improve performance.

Certain statements contained in this news release regarding matters that are not historical facts may be forward-looking statements. Because such forward-looking statements include risks and uncertainties, actual results may differ materially from those expressed in or implied by such forward-looking statements. Factors that could cause actual results to differ materially include, but are not limited to, uncertainties pertaining to continued market acceptance for Sonic Foundry's products, its ability to succeed in capturing significant revenues from media services and/or systems, the effect of new competitors in its market, integration of acquired business and other risk factors identified from time to time in its filings with the Securities and Exchange Commission.

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