Sandra Sillion

Want to double, even triple the number of attendee leads from your next conference? Webcasting your speakers and putting their presentations online can achieve just that, and RTC Group has the stats to prove it.This past fall, in response to the ongoing budget and travel constraints of their attendees, RTC Group introduced on-demand webcasting for their ARM techcon3 conference. Their decision resulted in doubling the demand generated for their conference partners and exhibitors in just one month after the event. Plus, the Virtual Classroom they created is now a 24/7 marketing machine for the...