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How to Engage Members, Attract Partners and Generate Revenue: The ROI of Webcasting for AssociationsHow did a small regional association engage members, create valuable new partnerships and generate new revenue without new staff or fundraising? With webcasting technology, that’s how. The Ontario Hospital Association is a provincial non-profit that serves 156 hospitals and over... -
You know that feeling of camaraderie you build with fellow attendees during a conference? Have you ever wondered if it would be possible to keep that level of networking and interaction going long after the event is over? Stephanie Martinez did. And she came up with a very clever way to... -
What advice would you give an association with 45,000 members, two annual conferences and declining meeting attendance? What if they had no new money for webcasting services or virtual event technology? And what if they’re convinced hybrid events are going to cannibalize their onsite... -
Is 2011 the year you’ve decided to put some portion of your conference online? You aren’t alone. Every week more multi-track, multi-day events take the plunge. Some quietly record every presentation, making them available to attendees after the event on-demand. Some live stream into a private... -
Lockheed Martin created a unique business and technology model for consistently producing live, high-production-value corporate webcasts for a national audience. Their approach not only eliminated any fear of going live with executive webcasts, but also led to a logarithmic growth in webcast... -
There’s lots of speaker training out there. And tons of resources for planning a great meeting. But when you host a hybrid meeting, how are you as the event professional going to prepare your speakers to be successful in a new, blended environment? To date, there hasn’t been a ton of guidance... -
Are you bending over backwards to keep your audience engaged at live events? Birds of a feather luncheons, breakout sessions, dynamic Q&A, informal networking – all are tried and true tactics to get on-site attendees talking. But what happens when your audience isn’t all on-site? Fail to give... -
Last month, an event took place in Minneapolis that could very well change the face of meetings to come. The Event Camp Twin Cities program centered on four words – social, innovation, collaboration, experimentation. And with more than 550 people participating online and over 100 people... -
Ah, the day after. With the conference behind you and kudos pouring in, it is tempting to simply archive the old website and turn your attention to next year. But wait. Whether you webcasted live to a virtual audience or captured just a few keynotes for attendees to watch on-demand, there’s... -
Often corporate meeting planners and event production companies hear the phrase “virtual meeting” or “online conference” and run the other way. They think it threatens the face-to-face meeting that’s been their bread and butter for so long. The irony? Planners and producers who run toward hybrid... -
As a meeting planner, how much do you really need to know about technology to take your current conference online? Erin Handel, CMP/CMM, thinks you’ll be surprised by the answer. A meeting planner herself, she knows how intimidating the constantly changing event technology landscape can be for... -
Want to double, even triple the number of attendee leads from your next conference? Webcasting your speakers and putting their presentations online can achieve just that, and RTC Group has the stats to prove it. This past fall, in response to the ongoing budget and travel constraints of their... -
In the midst of the worst economic crisis since the Great Depression, compounded by travel bans, budget constraints and an all-out assault on corporate meetings, Sonic Foundry was able to achieve a 15% increase in attendees for its user conference - and more than quadruple their fans, followers and... -
According to the World Health Organization, Brazil, with the largest population among countries in the southern hemisphere, has experienced more swine flu fatalities than any other country with 22% of deaths worldwide. Last winter many organizations originally planning to meet in Brazil began... -
Does your webcast mirror the quality of your event? Mark Pinvidic, Managing Partner at Noble Financial, didn't think so. Each year, Noble Financial's Capital Markets Group hosts a two-day annual equity conference that brings together the executive teams of public companies and potential...