Wednesday, January 09, 2008
Sonic Foundry’s Enterprise Webcasting Platform Wins Bersin & Associates 2007 Learning Leaders Award
Mediasite named among best tools to build high impact learning experiences
MADISON, WI — Sonic Foundry® Inc. (NASDAQ: SOFO), a leader in automated rich media communications technology, today announced the company’s Mediasite® webcasting and content management platform has been named the Best Tool for building high impact learning experiences in the Vendor Innovation category of the Bersin & Associates 2007 Learning Leaders Program.
Bersin & Associates, the only research and advisory firm solely focused on What Works® in enterprise learning and talent management, selected the winners of the 2007 Learning Leaders Program using detailed criteria compiled over years of research. The Learning Leaders Program recognizes organizations that have developed and implemented effective and efficient approaches to employee learning and development resulting in significant business improvement.
“We saw many excellent examples of innovation in this year’s program” said Chris Howard, vice president of research and a principal analyst for Bersin & Associates. “Sonic Foundry’s Mediasite stood out among the best. It provides a much richer and more interactive experience than many other virtual classroom tools.”
“With Mediasite we have created a unique market expertise that allows us to be one of the world’s pre-eminent experts and leading suppliers of streaming, rich media and video content management,“ said Rimas Buinevicius, chairman and CEO of Sonic Foundry. “Our mission is to continue to improve the workflow of knowledge capture, delivery and e-learning through rich media communications. This award recognizes our contribution to building the market for products and services that support rapid e-learning, empowering people around the globe with knowledge for work, professional advancement and talent management.”
As part of the recognition, Mediasite will be featured in a Bersin & Associates in-depth report on training best practices, Learning Leaders 2007: Lessons from the Best, to be published in April. In addition, Mediasite will appear in a feature story of the winter 2008 issue of Elearning! Magazine, the media partner for the Bersin & Associates Learning Leaders Program. To read the story, go to
www.sonicfoundry.com/learningleader. For more information about the award, visit
www.bersin.com/leaders.
Bersin & Associates is the only research and advisory services firm focused solely on research in enterprise learning and talent management. Bersin & Associates’ WhatWorks® research and research-based services are designed to deliver actionable direction and to help improve operational effectiveness and business impact.
Bersin & Associates research members gain access to a comprehensive library of best practices, case studies, benchmarks, and in-depth market analyses designed to guide professionals in making fast and confident decisions. Research areas include planning and strategy, learning programs and delivery, talent management, technology and infrastructure, and measurement and analytics. Member benefits include in-depth advisory services, access to proprietary webcasts, on-site analyst visits, and strategic workshops.