Lockheed Martin created a unique business and technology model for consistently producing live, high-production-value corporate webcasts for a national audience. Their approach not only eliminated any fear of going live with executive webcasts, but also led to a logarithmic growth in webcast production over the last 5 years.
Would you like to meet the man responsible for that successful enterprise streaming media strategy?
There’s lots of speaker training out there. And tons of resources for planning a great meeting. But when you host a hybrid meeting, how are you as the event professional going to prepare your speakers to be successful in a new, blended environment?
To date, there hasn’t been a ton of guidance to help position them to do their best in front of not one, but two live audiences – the one onsite and the one online. That is, until now.
Are you bending over backwards to keep your audience engaged at live events? Birds of a feather luncheons, breakout sessions, dynamic Q&A, informal networking – all are tried and true tactics to get on-site attendees talking.
But what happens when your audience isn’t all on-site?
Fail to give online attendees the same attention as those on-site and you put your event’s reputation at risk. It’s like inviting them to the party but not letting them past the velvet rope.
Last month, an event took place in Minneapolis that could very well change the face of meetings to come. The Event Camp Twin Cities program centered on four words – social, innovation, collaboration, experimentation. And with more than 550 people participating online and over 100 people participating in three face-to-face sites, that innovative meeting experiment was a success.
Ah, the day after. With the conference behind you and kudos pouring in, it is tempting to simply archive the old website and turn your attention to next year. But wait.
Whether you webcasted live to a virtual audience or captured just a few keynotes for attendees to watch on-demand, there’s gold in that online catalog of multimedia presentations. Before you close the book on “Your Event 2010,” consider taking a fresh look at the content that was a year in the making.
As a meeting planner, how much do you really need to know about technology to take your current conference online?
Erin Handel, CMP/CMM, thinks you’ll be surprised by the answer. A meeting planner herself, she knows how intimidating the constantly changing event technology landscape can be for traditional meeting planners. It’s easy to feel out of synch with all the tech gobbledygook that gets thrown around – from event webcasts to live streaming to virtual audiences to hybrid conferences.
When the spread of H1N1 (swine) flu began to accelerate this fall, the Wisconsin Department of Health Services needed to get more information to more people more quickly than ever before. But slammed with unprecedented fiscal pressures and increasingly complex data to present, the current system of monthly teleconferences simply could not scale.
In the midst of the worst economic crisis since the Great Depression, compounded by travel bans, budget constraints and an all-out assault on corporate meetings, Sonic Foundry was able to achieve a 15% increase in attendees for its user conference - and more than quadruple their fans, followers and forum membership.
According to the World Health Organization, Brazil, with the largest population among countries in the southern hemisphere, has experienced more swine flu fatalities than any other country with 22% of deaths worldwide. Last winter many organizations originally planning to meet in Brazil began looking for alternatives to face to face events.
Does your webcast mirror the quality of your event? Mark Pinvidic, Managing Partner at Noble Financial, didn't think so.
Each year, Noble Financial's Capital Markets Group hosts a two-day annual equity conference that brings together the executive teams of public companies and potential institutional investors. And each year, due to scheduling conflicts, budget constraints and travel restrictions, many investors wanted to see the company presentations but simply could not attend.
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