There's been a lot of talk about online conferences, web-based expos and virtual meetings replacing face-to-face events. But many meeting planners don't necessarily see it as an either/or proposition. They are doing both: complementing their live conferences with viewing over the web - either in real-time or on-demand.
The result is a blended event that serves two audiences - those who could not attend the actual meeting and those who attended but want to review sessions again or tune in to ones they missed.
Think you should be webcasting your conference but need proof it is worth it? The Games+Learning+Society Conference has been webcasting its annual event for five years and has six different reasons why streaming their presentations online is no longer a nice to have.
Webcasting technology is obviously one important element for recording a multimedia presentation that looks and sounds great. But there are several key ingredients, tools and techniques you must consider that, when mixed properly, will make a big impact in the quality of the webcast you ultimately serve up.
With travel restrictions, budget cuts and increasing pressure to produce positive ROI, today’s meeting professionals are looking for new ways to make ends meet and fill seats at the same time. Conferences must evolve, and many planners are turning to technology to fuel that evolution.
In this webinar, Erica St. Angel, Sonic Foundry’s VP Marketing, will reveal why these trends have propelled webcasting to the top of the tech list for helping conferences survive – and even thrive – in these tough times.
As an international society of medical professionals, the Movement Disorder Society (MDS) is on the cutting edge of global outreach and training by webcasting its live conferences, workshops and educational seminars. Through webcasting, MDS provides its members with easy access to the latest information on medical issues facing patients with movement disorders. Join Linda Caples, Director of Education, as she discusses how event webcasting can be a painless and cost-effective way to engage audiences and disseminate groundbreaking research across the globe.
Faced with new employee training and a never-ending pipeline of hardware refreshes and password reset calls, Candie Halstead at Cal State San Marcos increasingly had to put her own training priorities on the back burner. And now, faced with a PeopleSoft update and the current economic uncertainty, she could be wondering how she’s going to get it all done and keep her sanity.
But she’s not.
Not so long ago in the corporate world, video communications were streamed one way – from the top down. Enter QTube, a corporate-style YouTube at QAD that has cost-effectively improved communication within the organization. Anyone with a laptop, webcam and Mediasite can create and publish videos containing community updates, professional development and training, as well as rate them, see what videos are being watched and which are the most popular.
Perhaps the most authentic marketing comes from organizations that eat their own dog food. Sonic Foundry, the maker of the Mediasite enterprise webcasting platform, uses webcasting extensively for its corporate communications, marketing and customer support. Five years and hundreds of webcasts later, the company is still uncovering new ways to use webcasting to increase engagement, inspire its user community and introduce the medium to new audiences. Plus by eating its own dog food, Sonic Foundry continues to set the standard for industry innovation.
Enterprise webcasting opens the doors of rich media communication for executive briefings, workforce development and training, sales and marketing relations and other information sharing. Yet, with it often come challenges. What’s the best configuration for optimal Mediasite performance? How do I plan my Mediasite deployment to accommodate growing demand over time? How do I accommodate large live viewing audiences?
Webcasting your conference can be as easy as 1-2-3 when you know in advance what questions to ask. Sonic Foundry's Shane Tracy, Director of Training and Events, and Donny Neufuss, Account Manager, present their three-part approach to a worry-free webcast.