Best Practice Webinar Series: Sonic Foundry Announces March Program

MADISON, Wis. - March 21, 2011 - Sonic Foundry, Inc. (NASDAQ: SOFO), the recognized market leader for rich media webcasting, lecture capture and knowledge management, will host three Mediasite webinars tomorrow as part of its continuing best practice webinar series.

WHEN: Tuesday, March 22
WHERE: To register for these complimentary webinars, visit http://sofo.com/35366.

Lecture Capture Systems in the Cloud: Why New York Law School Outsourced Hosting for Campus-Wide Capture 

When: 11:00 - 11:45 a.m. Central
Where: Register at http://sofo.com/c0108
In fall 2009, New York Law School opened a new, state-of-the-art academic building in Manhattan's TriBeCa district. When it came online, the building was fully equipped for webcasting in every single classroom, from everyday lectures to conferences to special events. Faculty, executive and academic officers soon realized they could avoid major headaches by hosting with Sonic Foundry. After a thorough analysis, they found placing the Mediasite server back end in the cloud would save them time and money, let them scale faster without losing any features and avoid burdening their own network infrastructure.
Presenter: Michael DeMeo, Director of Academic Media Services at New York Law School

How to Engage Members, Attract Partners and Generate Revenue: The ROI of Webcasting for Associations

When: 12:00 - 12:30 p.m. Central
Where: Register at http://sofo.com/9006f
How did a small regional association engage members, create valuable new partnerships and generate new revenue without new staff or fundraising? With webcasting technology. The Ontario Hospital Association is a provincial non-profit that serves 156 hospitals and over 200 association and affiliate members. They started webcasting back in 2004 with just 5 webcasts, and that pilot has now grown to 112 webcasts watched by over 47,076 people. Now they are reaching twice the number of people they would through face to face meetings, and their organization is better able to respond to issues faster and more effectively.
Presenter: Todd Hutchings, Director of Distance Learning for the Ontario Hospital Association

Event Webcasting Road Map: Using Online Content to Fuel Face-to-Face Meetings and Community

When: 1:00 - 1:30 p.m. Central
Where: Register at http://sofo.com/34624
EduComm has done conference recording from its earliest days. In 2010, after years of refining their online meeting strategy, they sold their first virtual conference pass to access the live streaming webcasts. Since then, they've built a conference archive of webcasts to not only promote the upcoming conference, but also build that event community into a year-round destination. Going hybrid has helped grow both the EduComm brand and their onsite attendance - from 300 to over 800 in just 4 years.
Presenter: Stephanie Martinez, CIO of Professional Media Group

Moderators: Sean Brown, VP of Education, Sonic Foundry and Erica St. Angel, VP Marketing, Sonic Foundry