The Event Webcasting Toolkit: A Pain-Free Guide to Taking Your Conference Online

MADISON, Wis. - August 26, 2008 -You may have pondered taking your event online in the past, but when you are deep in the planning process, the last thing you want to do is create more headaches by introducing new technology or conference partners into the mix. However, webcasting your conference can be as easy as 1-2-3 when you know in advance what questions to ask. Sonic Foundry, Inc. (NASDAQ: SOFO), the recognized market leader for rich media webcasting and knowledge management, will host a live webinar featuring Shane Tracy, director of training and events, and Donny Neufuss, account manager, who will share their three-part approach to a worry-free webcast.

When: Live webinar Tuesday, August 26 from 1:00 p.m. - 1:30 p.m. CDT. Also available on demand.
Where: To register for this complimentary online webinar, visit: www.sonicfoundry.com/webinar.

Discussion will include:

  • Part 1 - before the event: criteria for selecting a webcasting partner and key decisions to make in advance, including staffing, technology requirements, presenter relations and branding
  • Part 2 - during the event: on-site considerations for webcasting, including project management, vendor relations, promotion and sales
  • Part 3 - after the event: leveraging your archived content, including reporting, security and answers to common FAQs you may receive from both your presenters and attendees

Participants will receive The Event Webcasting Toolkit, a detailed booklet that outlines everything you need to know to be dangerous when it comes to putting your conference, meeting or event online.

  • brief overviews of the pros and cons of major event webcasting options to help you decide what's right for your event, audience and organization
  • questions to ask your webcasting vendor about their people, process and technology 
  • templates for presenter release forms and briefs to help them record their most polished presentation 
  • checklists to ensure you'll avoid any last minute surprises

About Sonic Foundry®, Inc.
Sonic Foundry (NASDAQ: SOFO) is the trusted market leader for enterprise webcasting solutions, providing video content management and distribution for education, business and government. Powered by the patented Mediasite webcasting platform and webcast services of Mediasite Events, the company empowers people to advance how they share knowledge online, using video webcasts to bridge time and distance, enhance learning outcomes and improve performance.