Mediasite Links The Very Hungry Caterpillar to a Global Audience to Drive World Record

MADISON, Wis. - October 8, 2009 - Eric Carle's best-known work, The Very Hungry Caterpillar, will be shared with children around the world when Arizona Governor Jan Brewer reads the classic book via webcast powered by Mediasite by Sonic Foundry, Inc. (NASDAQ: SOFO). The multimedia presentation, available at www.ccspresentationsystems.com/readfortherecord, is part of the fourth annual Read for the Record celebration.

Jumpstart began Read for the Record in 2006 to bring preschool children together with valued grownups in their lives to read the same book, on the same day, in communities all over the world. This year, Jumpstart hopes to set a new world record for the greatest number of people reading at once. The day starts on NBC's "TODAY" show, with Jumpstart's official spokespeople Matt Lauer and Meredith Vieira, and continues all day long at thousands of reading events in schools, libraries and community centers as well as online via Mediasite. CCS Presentation Systems partnered with Sonic Foundry to bring the story to the web.

"We have served Arizona schools and educators for nearly 20 years and are true believers in helping to advance students through technology in the classroom," said Founder and CEO of CCS Presentation Systems, John Godbout. "Combining efforts with Governor Brewer and Sonic Foundry to make Read for the Record not only a widespread Arizona event, but a global celebration, made perfect sense and broadens our commitment to supporting educators."

The Mediasite webcasting platform allows children to experience the joy of reading as they not only listen to Gov. Brewer read the story, but also see her facial expressions and take in the intricate details of Carle's famous collage-style illustrations.

"The Read for the Record campaign has proven to be a powerful vehicle to share knowledge and instill the passion of learning in young children. It speaks to our core mission at Sonic Foundry as we continue our commitment to nurture that passion into adulthood and create lifelong learners," said Rimas Buinevicius, chairman and CEO of Sonic Foundry. "We are thrilled that Mediasite is the platform that will bring this beloved story to children around the world."

About CCS Presentation Systems, Inc.
Since 1991, Scottsdale, Ariz.-based CCS Presentation Systems, has served customers in the corporate, government and educational sectors. CCS provides full-service integration, installation and maintenance of audio and video equipment, including LCD & plasma displays, room control, projectors, interactive whiteboards, audio systems and more. The company has expanded from a two-person operation to one of the largest A/V integrators in the U.S., with more than 300 employees, sales offices in 13 states and annual sales in excess of $150 million. For more information about CCS Presentation Systems, visit www.ccspresentationsystems.com.

About Sonic Foundry®, Inc.
Sonic Foundry (NASDAQ: SOFO) is the trusted market leader for enterprise webcasting solutions, providing video content management and distribution for education, business and government. Powered by the patented Mediasite webcasting platform and webcast services of Mediasite Events, the company empowers people to advance how they share knowledge online, using video webcasts to bridge time and distance, enhance learning outcomes and improve performance.