Sloan-C Selects Sonic Foundry as Virtual Conference Partner

ORLANDO, Fla. - (Sloan-C booth #511) - October 28, 2009 - Sonic Foundry, Inc. (NASDAQ: SOFO), the recognized market leader for rich media webcasting and knowledge management, today announced the company's Mediasite platform will be used to webcast key sessions at the 15th Annual Sloan-C International Conference on Online Learning at the Caribe Royale Orlando Resort.

As the leading conference in online and blended learning, Sloan-C connects learners, instructors and experts around the globe with an enormous range of resources to support learning that is both highly individualized and highly collaborative. In support of that initiative Sloan-C is providing live webcasts of sessions powered by Mediasite as part of a virtual offering for remote attendees.

Within the conference website attendees have the opportunity to build their own conference schedules, view streamed speaker sessions via embedded Mediasite Players, and message within the conference community in real time with Mediasite's question and answer feature as well as a social media tool. The webcasted sessions will be available on-demand for all attendees after the conference.

"Creating a blended conference, and leveraging technologies like Mediasite, complements the work we do in online education. By embedding the Mediasite Player with Silverlight we created a complete interactive conference platform that is perfect for fostering community and increasing engagement with between our on-site and virtual audiences," said John Bourne, Executive Director of Sloan-C. "We value the partnership with Sonic Foundry and look forward to working with them to continuously improve our conference offerings."

Sonic Foundry's Sean Brown will present The Past, Present, and Future of Academic Webcasting at the conference, discussing how the intersection of classroom design, pedagogical advancement, economic and environmental realities with a generation of digital learners has propelled classroom capture to the center of academic technology planning.

Sloan-C International Conference on Online Learning is being webcasted by Sonic Foundry's Event Services group, a leading provider of webcasting for blended conferences and high-profile training events. The group and its strategic partners use the patented Mediasite webcasting platform to complement conferences or events with viewing over the web. Since its launch in January 2007, the Event Services group has provided live and on-demand webcasting for clients ranging from Fortune 500 corporations and university associations to sporting events and charitable organizations.

About Sloan-C
The Sloan Consortium (Sloan-C) (www.sloanconsortium.org)supports the collaborative sharing of knowledge and effective practices to improve online education in learning effectiveness, access, affordability for learners and providers, and student and faculty satisfaction. Sloan-C maintains a catalog of degree and certificate programs offered by a wide range of regionally accredited member institutions, consortia, and industry partners; provides speakers and consultants to help institutions learn about online methodologies; hosts conferences and workshops to help implement and improve online programs; publishes the Sloan-C View, the Journal of Asynchronous Learning Networks (JALN), and annual volumes of applied research studies; and conducts research, annual surveys on online learning and forums to inform academic, government and private sector audiences. Sloan-C also offers an awards program and an effective practices database so members can share the lessons they have learned. Members include (1) private and public universities and colleges, community colleges and other accredited course and degree providers, and (2) organizations and suppliers of services, equipments, and tools that practice the Sloan-C quality principles.