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Sonic Foundry (formerly MediaSite) Recognized as Technology Leader for Digital Media Management Systems by Frost & Sullivan
PITTSBURGH, PA — Sonic Foundry Media Systems (formerly MediaSite), the global pioneer in providing automated rich media publishing, management, and access solutions, today announced that Frost & Sullivan has awarded them with this year's technology leadership award for Digital Media Management Systems. The Frost & Sullivan Market Engineering Award for Technology Leadership is bestowed each year upon the company in a particular field that demonstrates technology leadership by excelling in all stages of the technology life cycle — incubation, adaptation, take-up and maturity — to ensure a continuous flow of improvements.
According to Frost & Sullivan, "For rich-media producers, MediaSite's integrated approach to automated processing of media content provides a huge reduction in time and cost over conventional methods and enables content creators to generate high volumes of digital media at the lowest-possible unit cost. By providing a suite of capabilities at both ends of the rich media demand-chain, MediaSite is able to build products and services with a common set of tools. The net effect of this technology today is to make the web an affordable medium for the distribution and utilization of interactive content."
This recognition comes through six hundred hours of market analysis conducted by Frost & Sullivan analysts, focused on the Digital Media Management Systems Market. To choose the recipient of this award, the analyst team tracks all emerging technologies and ongoing research and development projects within the industry. There analysis included interviews with all the market participants and extensive secondary and technology research. In addition, the technologies and research projects are then compared according to customer based demands. Also considered are elements such as feasibility of product launch, likelihood of customer acceptance and acceptance rates, and estimated time to market.
"MediaSite is extremely pleased to have been recognized for our continued innovation in digital media management," said Krishna Pendyala, co-founder and Chief Technology Officer. "It requires discipline to balance and match investments in innovation against current applications that are being adopted by the marketplace today. We are fortunate to have formulated a process to map the adoption of this new technology to the pace of innovation that is required to keep ahead."
MediaSite's solutions are based on patents in integration of Speech, Language and Image Processing (ISLIP). This technology has resulted from years of research at Carnegie Mellon University and the company and further validation in customer applications and user studies.
Frost & Sullivan was founded in 1961 in New York City with a pioneering mission: to provide strategic market research that monitors and forecasts emerging market trends. The company quickly became the world's largest and most respected market consulting, publishing and corporate training firm. Today, in its fourth decade, the company has won a worldwide reputation for high-quality marketing consulting in more than 300 key industries.
About Sonic Foundry®, Inc.
Sonic Foundry (NASDAQ: SOFO) is the trusted market leader for enterprise webcasting solutions, providing video content management and distribution for education, business and government. Powered by the patented Mediasite webcasting platform and webcast services of Mediasite Events, the company empowers people to advance how they share knowledge online, using video webcasts to bridge time and distance, enhance learning outcomes and improve performance.